01 — Brand Repositioning for Rapid Growth
In only a few years, Soundstripe’s rapid growth had landed them a global audience and a Series A round of funding. With their accelerated expansion - both in persona and geographic location - necessary brand maintenance/progress was being squeezed out by other, more pressing needs of the company. Our challenge was to overhaul their marketing site, which was receiving 100K+ views/month, but was being managed internally on a highly inflexible platform.